This article provides an overview of Upwork's profile picture requirements, including requirements such as using a clear, professional headshot that shows your face, and avoiding group photos or blurry images. It also offers tips for what isn't allowed, such as AI-generated or inappropriate photos. For clients, it's suggested to use a relevant image, like a company logo, while ensuring it adheres to Upwork's content policies.


As a freelancer, your profile photo is often the first thing others will notice about you. Here are a few guidelines on what your photo should (and shouldn’t) look like.

What is a profile picture?


It's the image that's attached to your profile.

The people you interact with on Upwork need to know that you are who you say you are, and being able to see your face is a reassuring first step.

What should my profile picture look like?


Your profile picture must be close-up image of your head and shoulders, clearly showing your face.

It should also look professional. That doesn't mean you need a professional studio headshot, just a simple photo similar to what you'd use for a passport or official ID.

How to take a good photo for your Upwork profile


We recommend making sure your picture has good lighting and a simple background. What won't work is if your picture:

  • Is blank
  • Doesn't include all of your face
  • Is blurry
  • Is a group photo
  • Has text on it
  • Appears fake or AI-generated

Learn more about choosing a great profile photo.

Additional tips for what isn't allowed


Since as a freelancer your profile picture has to accurately represent who you are, it shouldn't be a photo of a place, a design or object, or someone or something else (misrepresenting who you are goes against our Terms of Service.)

While touching up your photo to make it look more professional is allowed, your profile picture must be a genuine photo of you, not a fake or AI-generated image.

Upwork is a marketplace for professionals, so we expect everyone to behave in a professional way. A photo that shows someone without clothes or in any kind of sexual scenario is not allowed.

Keep in mind that if we need to review a photo to ensure that it is within our rules, our team will review the photo that was uploaded.

What if you are a client?


A client photo is a good opportunity to share more about your business. You could, for example, use your company logo. However, whatever you decide, the photo should still be appropriate. For example, avoid anything violent, pornographic, or illegal.

Frequently Asked Questions

What if I’m unable to show my face due to religious beliefs?

If you can't show your face for religious reasons, you can reach out to our support team. They’ll provide guidance on how to meet the platform’s requirements while respecting your beliefs.

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